Imagine getting a video call from your CEO. They look right. They sound right. They ask you to wire money to close an urgent deal. You do it. The next day, you find out it was not your CEO at all. It was an AI-generated fake.
This actually happened. In 2024, an employee at a global engineering firm wired $25 million after a video call with people who all turned out to be deepfakes. And it is not just happening to big companies. According to McAfee Labs research, scammers can now clone someone’s voice from just a few seconds of audio pulled off the internet. They are using these tools against businesses of every size, every day.
The good news: stopping these attacks does not require fancy technology. The single best defense is a verification habit. If anyone calls or messages your team asking for money, credentials, or sensitive access, your team should always confirm the request through a separate channel – call back using a known number, or check in person. A quick verification call takes 30 seconds. A wire transfer based on a fake call takes years to recover from.
If your business does not have a clear policy for verifying these kinds of requests, now is the time to put one in place. OptfinITy works with businesses nationwide to identify gaps like this before they become a problem. Schedule a free network assessment to find out where your team stands.
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